Skip to main content

Posts

Showing posts with the label open source Enterprise web Analytics tool

The role of Digital Analytics in Ecommerce with Actionable Insights : CustomerEngagePro

Digital analytics tools  like CustomerEngagePro tracks website visitors and measures web traffic. Marketers, web developers, and analysts use digital analytics suites to report on the effectiveness and popularity of web experiences and to determine how visitors are finding and interacting with their sites. Today Data plays a very important role in any business-online/offline. The way a business unit processes its data and uses it, decides the growth or fall of that business. With many businesses establishing online presence,  Digital Analytics tools  have secured a prominent place among several IT solutions. Right from knowing the website visitors to the internal usage of Enterprise Softwares, a well architected analysis gives a complete picture of a business. As a business owner, when you run any Analytics on your website, you will know that a good number of visitors have arrived on your website and left. However, there is a curiosity to understand why the visitors came in,

CustomerEngagePro Open Source web Analytics tool to Identify Critical Behaviors in Converting Prospects into Leads

Running an On-Premise analyticstools or Advanced Analytics is important as it helps to continuously monitor website leads and past customers when they execute actions such as making a purchase, or filling out of lead forms. Beside leads and customers, there are some other segments of website’s visitors that are not likely to become possible prospects, therefore, the first step in tracking prospects is knowing who is and who is not a prospect. In creating consumer segmentations, it is much easier to analyse customer behaviours and lead behaviours, as these users have essentially taken important steps such as filling out forms and making purchases. The first step in figuring out how to improve conversions is by gathering consumers’ feedback and analysis. This is because Data-driven decision making process for business is extremely effective in optimizing the entire customer lifecycle on your website. The idea of using CustomerEngagePro open source Enterprise Analytics softw

Know your Lead Insights, increase Lead engagement with Enterprise Analytics Tools

CustomerEngagePro open source web Analytics Tool has been designed to give comprehensive lead insights for a growing business. Its’ Enterprise Web Analytics solution caters to the needs of both in-house software procurement planning as well as visitor engagement. Enterprise Web Analytics tools from CustomerEngagePro Analytics gives the necessary data to marketing and sales teams, if strategized well this data could be a big boost to drive sales and conversions. Social Media, short marketing videos and explosion in mobile usage have added much more channels to be marketed for customer reachability and conversions. However, a typical question that arises is about Enterprise Analytics and how they can make a difference in any business?  We have identified a few use-cases in open source Enterprise Web Analytics software which could give answer to the above questions: Enterprise wide data driven Analytics Data in itself is redundant if it remains unprocessed. Henc